doc design 5

document design 5

A designer needs to approach 3 perspectives including culture, perception, and rhetoric in page design.

I've learned a surprising amount laying out my echapbook in Pages, working my images into text and making things line up correctly so the viewer can focus on the details. Things need to be balanced in some manner and have good use of negative space. Grids are helpful in organizing and creating uniformity.

doc design 4

document design 4

response

I noticed this chapter mention 'visual-spatial thinking,' I once took a neuropsych test/examination and I scored highest in the 'visual-spacial' category. I understand how design works. This chapter dealt with formatting and money and time spent into making the design come across well so the viewer/client can interact/understand clearly. The designer needs to make the design accessible and user friendly.

doc design 3

document design

3

response

This chapter talks about using visual culture to explain /rhetoric to persuade/ perception to capture attention while designing a document.

It also mentions universal design- create universal visual language/symbols/etc so that others (outside of our culture) can relate and understand.

doc design 1 & 2

document design

1 & 2

response

1

Chapter 1 addressed the relationship between clients/designers/users working. Information can be communicated on physical /cognitive/ affective levels.

2

By using the principles of design (alignment, contrast, enclosure, order, proximity, similarity) knowledgeably a designer can successfully convey and communicate information to the user/audience. Also design characteristics to know and use correctly in a document include: color, orientation, shape, texture, size and position.

index

Here is a preview of my website (index page) in process/progress. I still need to add more navigation, contact info, and my brand /logo/ initial signature. I might write out 'neon glittery' instead of using helvetica.

51-56

// The PC is not A Typewriter //

pp. 51-56

response


Combining two san serif typefaces on the same page is a bad idea- example: Helvetica and Avant Garde.
More contrast needs to exist between the type faces for them to create interest, so that they are not so similar that they blend together. It says to pick pairs of fonts that are totally different from each other. I'm familiar with fonts from my graphics classes and I understand what looks sophisticated visually. I do not use much italics / bold only if necessary.

25-40 response

// The PC is not A Typewriter //

pp. 25-40

These pages address typography/ kerning. In my graphic design classes I have gained even more of an admiration of typography. I enjoy playing with spacing/kerning . Bad typography is obvious to me. It's important to understand how to successfully use text visually. I feel like one can learn the basic rules of hyphenation, line breaks, widows, orphans, tabs, capitalization, underlining, indentation, etc here, but it also helps to have 'an eye for it.'

Changing the width of a font or the size can help create emphasis for the word/ whatever the designer is trying to convey.

I like discovering fonts not typically used and also making my own fonts- I'm still learning how to upload them to incorporate to my macbook font files so I can actually type with my handwritten own letters. Typewriters are helpful in showing how things are done originally. I have my grandfathers old typewriter; I like writing things with it.